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Unravel India (UI), is a niche retail brand for Indian handicrafts and lifestyle products from different regions of India.These unique products are created by Indian artisans using traditional skills and techniques. We closely work with these craftsmen and assist them in designing and capacity building. We are into categories like Home Décor, Home Furnishings, Accessories and Crockery. We have more than 60 different regional craft forms, like Warli , Dhokra, Madhubani, Pattachitra, Phulkari, Meenakari, Chikankari, Kantha, Wood carving , Brass work,  Leather puppetry, Block prints, Zari, Pottery, Kalamkari and so many more. We have covered 15 States of India, and we intend to keep this growing. is our online marketplace; we also sell through other online and offline channels.

Our Mission

We at Unravel India aim to break the geographical barrier and provide a single platform for people across the Globe to experience and appreciate Indian handicrafts. We see great potential and market for these products and are keen to help them reach the right audience.

Our Vision

Our vision is to contribute to revive the glorious Indian handicrafts industry. This would enable economic and social upliftment of the artisans, help us preserve our rich heritage and bring India a lot of recognition from around the Globe.